Artificial Intelligence, Automated Decision Making, and Alternative Dispute Resolution (ADR)

The spaces  disseminating opinions were mostly public and currently are primarily private. Demonstrations that may violate privacy, honor, and copyright, as well as constitute hate speech, aid terrorism, or disseminate fake news circulate on personal social media platforms. The companies that manage such platforms seek to moderate content to comply with the national legislation, but also because of their own community management interests. Their role as private regulators is increasingly evident and pervasive in this context. How can the urgent needs for efficient content moderation be adapted to the Brazilian regulatory framework? Technology companies operating in the sector need to know the legal guidelines for using self-regulation, algorithmic moderation, artificial intelligence, and alternative dispute resolution. On the one hand, for companies, it is a matter of legal certainty in their activities, as well as of sustainability of their business model. From the users' point of view, it is a matter of self-regulation and crowdsourcing content moderation. From the State point of view, this is about the need to consider the role of the new Regulatory State in this scenario.